FOR IMMEDIATE RELEASE
Southern Sparrow Unveils The Chinoiserie Set: A Stunning Fusion of Tradition and Modern Elegance
April 2024 – Southern Sparrow, the brand redefining the mahjong experience with high-quality and accessible luxury, is proud to introduce its inaugural mahjong tile collection: The Chinoiserie Set. This exquisite set blends timeless artistry with contemporary sophistication, offering mahjong enthusiasts a breathtaking new way to enjoy their favorite game.
The Chinoiserie Set is a celebration of Chinese art and antiques. The custom artwork takes a new look at the traditional mahjong symbols. The Bam Suit features stalks of bamboo with the number of segments growing with each numbered tile. The Crak Suit gives a nod to the Chinoiserie collector with different ginger jars and classic double happiness vases in a cinnabar-red hue. The Dot Suit features swimming koi fish dotted to match the number of each tile. Palm fronds native to Southern China show the direction of the Winds, while traditionally lucky florals feature on the Flower tiles. The Chinoiserie Set is rounded out with Foo Dog Jokers; Foo Dogs traditionally guard temples and this Joker can help guard your Mahj!
The Chinoiserie Set is the perfect set for new mahjong players, with easy to understand suits and artwork alongside extra large numbers. This is also a perfect luxury mahjong tile set to transition from a traditional set, with the highly traditional artwork making it easy to quickly learn which tiles are which.
Southern Sparrow's mahjong tiles are made of triple-polished acrylic, each carefully engraved and hand-painted with high-gloss ink. The Chinoiserie Set reflects Southern Sparrow’s dedication to craftsmanship and beauty. The intricate detailing pays homage to the rich history of mahjong while embracing a fresh, elegant aesthetic that elevates any game table.
“At Southern Sparrow, we believe that mahjong is more than just a game—it’s a tradition, an art form, and a cherished gathering,” says Jessica Roe, founder of Southern Sparrow. “With The Chinoiserie Set, we wanted to create something truly special, a set that players would be proud to display and delighted to play with. This collection embodies our commitment to quality, beauty, and affordability.”
Designed with both seasoned players and newcomers in mind, The Chinoiserie Set offers the perfect balance of style and functionality. The luxurious tiles provide a satisfying weight and signature ‘clack’ that enthusiasts love, while the crisp engravings ensure clarity and durability for years of play. Offered in three gorgeous colorways: Breezy Blue, Polished Pink, and Luxe Lilac.
Alongside the tiles, Southern Sparrow offers a curated selection of matching accessories, including racks, mats, and display boxes, allowing players to build a complete, elegant mahjong set at a fraction of the cost of other luxury brands.
The Chinoiserie Set is now available for purchase exclusively at southernsparrow.com. Experience the beauty, tradition, and craftsmanship of Southern Sparrow’s tile collection, the first for this new mahjong line, and make every game night a stylish affair.
About Southern Sparrow
Southern Sparrow is a premium mahjong brand dedicated to blending tradition with modern luxury. Founded in 2024, the company offers beautifully designed, high-quality tiles and accessories at an accessible price, ensuring that every mahjong player can experience the joy of the game in style.
Media Contact:
Jessica Roe
Southern Sparrow
support@southernsparrow.com
southernsparrow.com